Altrum Focus
Visit the ALTRUM website at    2010 - Volume 4, Issue 10

In this Issue:

  1. Vision Power Ingredients Proven Effective
  2. October ALTRUM News Online — Serious Protection for Male Health
  3. ALTRUM News Issues Available Online
  4. AGGRAND Fall Issue — AGGRAND Excels in Growth Plots
  5. AGGRAND Offers New Wildlife Food Plot Formula

Vision Power Ingredients Proven Effective

    "Vision Power is an exceptional advanced eye formula that is packed with eye nutrients that combine eye protection and the outstanding antioxidant power of bilberry, lutein, zeaxanthin, carotenoids, lycopene and much, much more." *

— Greg Sawyer
ALTRUM Manager

   Science Shows Bilberry Helps Improve Blood Ciculation to Eyes, Body

    Research shows anthocyanosides in bilberries can protect eye health.
    Anthocyanosides improve blood flow to the tiny vessels of the eyes to help keep eyes healthy, as well as maintain good blood circulation throughout the body.
    For many decades herbalists in Europe have used bilberry extract to improve the health of their clients. They've discovered the powerful antioxidants in bilberries can protect the cells in the eyes and other parts of the body from free radicals and toxins. *

Bilberry Assists Antioxidant Activity

    Scientists report in the Journal of Agricultural and Food Chemistry doses of bilberry extract increase antioxidant activity of the blood, accompanied by improvements in blood levels of vitamin C and antioxidant enzymes such as superoxide dismutase (SOD) and glutathione peroxidase (GPx). Glutathione is found in every human cell and is considered a super antioxidant that helps support all bodily systems.
    Researchers noted the study holds promise that bilberry extract can protect the eye. * Vision Power features 321 mg. of bilberry extract per daily dose.

Vision Power

   Lutein Can Protect Eyes

    Lutein is a member of the carotenoid family, a group of powerful antioxidants that also includes lycopene and zeaxanthin. Though lutein is deposited into many areas of the body prone to free radical damage – such as eyes and skin – it cannot be manufactured by the body. The only way to take advantage of lutein’s antioxidant benefits is by consuming it.
    Studies support the view that supplemental lutein helps protect against age-related macular degeneration (AMD). *

   Study Points to Lutein Effectiveness

    Daily lutein supplementation may help protect against loss of sight in those with retinitis pigmentosa, a genetic eye condition that leads to incurable blindness, according to a four-year study published in the Archives of Ophthalmology
    The study on 225 patients, ages 18 to 60, with retinitis pigmentosa tested the effects of daily supplementation with 12 mg of lutein against placebo. The researchers said the overall decline in combined central and midperipheral visual fields was slowest in those with the highest serum lutein levels.* Vision Power contains 15 mgs. of lutein per daily dose.

Dealers Say Vision Power Works

    Direct Jobber Marla Stauffer started noticing changes in her eyesight several years ago. "I started taking three Vision Power capsules a day and soon noticed improvement. I have less eye strain from using the computer every day, no eye strain when reading, I can thread needles again, and I don't mind night driving like I used to. My eyesight is definitely improving." *
    Failing eyesight was the catalyst for Direct Jobber Connie Luczak to start taking ALTRUM Vision Power.
    "You've got to be able to see what you're doing," she said.
    She began taking the full dose of six capsules daily. After several weeks she realized her focus was better. "I know the Vision Power has made a difference in my eyes," she said. *


October ALTRUM News Online Now

Serious Protection for Male Health

October ALTRUM News

    Every man at some time in his life may experience prostate problems. The most common prostate problem for men over 50 is prostate enlargement, known as benign prostatic hyperplasia (BPH) .

   Top Nutrients for Male Health

    Learn the key ingredients in A.J.'s Prostate Formula and how they help maintain prostate gland health on page two of the October ALTRUM News.

   Get the Nutrients Your Body Needs

    ALTRUM supplements work in combination to provide men with optimum nutrition to support prostate health throughout their lives. * Discover the ALTRUM supplements that enhance the performance of A.J.’s Prostate Formula on page 3.

   ALTRUM Supplements Aid Health, Add to Wealth

    Direct Jobbers Bill and Donna Durand are among the company's highest ranking Dealers. Learn how they use ALTRUM supplements to maintain their vibrant health and stamina, while adding to their bottome line on page six. *
    Visit to view the entire October issue of ALTRUM News



ALTRUM News – Brings you the most recent information on ALTRUM Nutritional Supplements, how they help maintain youthful vigor, health and mobility plus much more.* Click any issue below to find the best products for you and your customers. Visit the ALTRUM web site at for a full year of ALTRUM News editions. *

September ALTRUM News

September 2010 ALTRUM News
Would You Have Another Oil in Your Garage?

    As an AMSOIL Dealer, you wouldn't dream of having Pennzoil products among the AMSOIL lubricants in your garage, would you? No. Likewise, ALTRUM vitamins and supplements are designed and formulated with the highest-quality ingredients and processes available. So why would you have any other vitamin in your cupboard? Get more in-depth information on page one of the September ALTRUM News.
    Read one customer's experience with ALTRUM supplements that boost the effectiveness of Joint Formula on page 2. Also learn about the ALTRUM manufacturing process and how it ensures you get what you pay for.
    Direct Jobber Michael Sparks talks about the positive effects on his digestion from using ALTRUM Ultra Daily Enzymes on page six. *

Visit to view the entire September issue of ALTRUM News.

August ALTRUM News

August 2010 ALTRUM News
New ALTRUM Website Provides Easy Access to Products, Ordering —

    The new ALTRUM website offers a crisp, clean look with one-click links for easy navigation to products, the online store and shopping cart, as well as Preferred Customer registration to help your customers save on each purchase of ALTRUM supplements. Get the details on pages one and two of the August issue.
    Dealer Adolfo Perez of Homestead, Fla. is a fan of ALTRUM Memory Focus after taking the supplement for only a short time. He said he has noticed a significant improvement in his memory.* Direct Jobber Herb McCrobie of Friendville, Md. faced the discomfort of rheumatoid arthritis in 2009. He now credits ALTRUM supplements for nutritionally supporting normal ease and comfortable motion.* Read these dramatic stories on page six. *

Visit to view the entire August issue of ALTRUM News.

For the latest information on ALTRUM Nutritional Supplements and AGGRAND Natural Liquid Fertilizers, visit their respective web sites at: and Visit the web sites regularly and often to get the most up-to-date information about all of the products in the ALTRUM Division.

ALTRUM Vitamins

ALTRUM Natural Source Ingredients

The appearance and color of natural tablets and capsule ingredients change from batch to batch because of natural pigment variation in food source ingredients. The labeled potency remains the same.
Each batch is tested with Infrared Spectroscopy to assure consistency and exact quality to match the label’s supplement facts.

* These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure or prevent disease.
** Please check with your physician when using prescription medication in combination with food supplements.

Your ALTRUM Story Could Earn You a Special Bonus

    As a bonus for your submission of an ALTRUM testimonial, you may be eligible to receive a free six-pack of your favorite supplements. Send your submission by email to [email protected] or mail hard copy to AMSOIL BLDG, Superior, WI 54880. Be sure to include complete contact information for a follow-up interview. If we feature your story in the ALTRUM News, you will receive a six-pack of your favorite supplements as a gift from ALTRUM.


AGGRAND Excels in Growth Plots

April ALTRUM News

   The verdict is in. AGGRAND Natural Liquid Fertilizers developed heartier, more productive plants in the experimental growth plots during the 2010 season.
    Preliminary and final data reveal AGGRAND-fertilized crops outproduced crops grown with chemical fertilizer and those grown with no fertilizer — the control plots.
    AGGRAND News documented the building, planting, growth and harvest of the experimental growth plots at the AGGRAND manufacturing plant in Superior, Wis. The fall issue brings you results of the season-long experiment. Crops included corn, green beans, tomatoes and potatoes. The AGGRAND group already is laying plans for next year's crops.
    Look for complete results of this year's experiment online soon at

AGGRAND Natural Liquid Fertilizers

New AGGRAND Wildlife Food Plot Formula

    Wildlife food plots are an increasingly popular tool for attracting wild game. Hunters, animal watchers and conservationists use food plots as a natural way to attract wildlife. New AGGRAND Food Plot Formula Fertilizer (NFPTP) feeds the natural soil biology and delivers the nutrients needed to grow the large, protein-rich plants animals prefer. Food Plot Formula is available in 2.5-gallon bottles and is endorsed by Milton Dailey, host of Ranch & Resort TV. For more information visit

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